Savana Cruz is known for their beautiful custom flower arrangements and for offering one of the best selections of flowering plants in the greater Los Angeles area. They offer same day flower arrangements and cater for events and weddings.

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The Rebrand:

For this brand identity, we aimed to encapsulate a luxurious yet understated ambiance, evoking feelings of delicacy and beauty. We chose a palette of soft pinks, peach, and white, reminiscent of blooming petals. The elegant, flowing font with its slender lines mirrors the graceful and feminine nature of the brand. To complement this, we introduced a dainty floral brand mark, a visual echo of the florist's craft. The resulting logos exude an aura of refinement. Together, these elements create a brand identity that mirrors the brand's tone perfectly—luxurious, graceful, and enchantingly feminine, just like the flowers they offer.